Lik Wilkinson

Liz started her career in PR and then found herself inexorably drawn to the cosmetic industry where she has stayed ever since....at Yves Rocher where she was involved with opening their first UK stores, at Max Factor launching Le Jardin fragrance with Jane Seymour and managing the Mary Quant make up brand, at Revlon developing the Diane von Furstenburg signature perfume and launching the first 24 hour lipstick 'when the earth moves your lipstick shouldn't', before becoming Beauty Buying Director at Boots the Chemist where she stayed for five years. In 1998 she took the plunge and launched her own brand development company.

"My idea for Gingerlily was to start a creative company which would offer the A to Z of brand development, from initial concept to launch and beyond.
Having worked for many years on brilliant brands such as Chilli Pepper and Ruby & Millie it is now very exciting to be able to add names such as Tara Smith and Frontcover to our portfolio. "

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